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Promote Your Business with New Instagram Poll Sticker

Instagram is one of the social media marketing Nairobi platforms that most business owners now are currently using to promote their businesses. Instagram has introduced a new feature, which now allows you to add a poll question to your Instagram story, with two answer options. Your followers viewing the post can answer your poll, by… Read more »

Tips of How Every website design in Kenya can be Made Better!

I am sure every web owner loves engagement on their site after they put up new contents. It can be really discouraging for a business owner in Nairobi who never gets feedback after they have new material on their web pages. its evident that posting up blogs has done wonders for other entrepreneurs in the… Read more »

4 Mistakes You Must Avoid While Creating a Responsive Website in Kenya

Smartphone technology has been the newest and biggest invention to the communication for the longest time now. By 2015, mobile usage had surpassed desktop searches by a significant number and the growth is still being witnessed. In the current times we are in, its possible to access the web using different devices; tablets, netbooks and… Read more »

NEW UPDATES FOR FACEBOOK ADS MANAGER

Facebook launches a new update for “Ads Manager” that’s aimed at improving their Advertisement services. In the new update, Facebook combines Ad manager and Power Editor into one platform so as to make it simpler for users to create and manage Ads on a common platform. The new update comes with a few noticeable changes,… Read more »

PRACTICAL TIPS FOR USING GOOGLE’S LOCAL Q&A FEATURE

The main idea behind introducing the Q&A into local search was for Google first to get most updated and relevant data about businesses and places, while at the same time it would serve as the best source for fresh content. However, it’s very crucial to use this feature carefully to avoid it working against your… Read more »

GOOGLE NOW ALLOWS EDITING BUSINESS LISTINGS FROM THE SEARCH RESULTS.

Are you a Nairobi business owner whose business is verified on Google My Business? If yes, it’s now possible to update your business information directly from Google. How is that possible? Find out below. “Type your business name in the Google search box, you have to be logged into your Google My Business account first,… Read more »

MOVING YOUR KENYAN WEBSITE TO HTTPS? AN OPPORTUNITY EVERY BUSINESS HAS TO TAKE ADVANTAGE OF!

Google recently announced that forms on web pages over HTTP will be marked as ‘not secure’ in Chrome starting this month. This presents a good opportunity to make the switch to HTTPS and webmasters can take advantage of this switch to implement other SEO improvements. Moving your website to HTTPS will encourage Googlebot to recrawl… Read more »

TACKLING THE PROBLEM OF DUPLICATE CONTENT

Are you a business in Nairobi and this keeps happening to you? While duplicate content is an issue and can harm you in the SERPs, it’s not as scary as many make it out to be. Unless you are maliciously trying to manipulate the SERPs, Google and the other search engines won’t typically penalize you…. Read more »

6 SEO STRATEGIES WEBSITES IN KENYA SHOULD DEFINETILY NOT IGNORE

The phrase SEO sounds scary, but trust me it’s not. On the contrary, it’s actually quite thrilling and fun but only if you follow the strategies I will share with you below. SCHEMA MARKUP Schema is simply another way to organize the data/information on your site, and it gives Google a roadmap to your content…. Read more »

5 HELPFUL TIPS OF HOW A KENYAN ECOMMERCE WEBSITE OWNER CAN USE THE LATEST TRENDS TO THEIR ADVANTAGE.

How do you engage your visitors and capture their attention before they leave your website for good? Customers are looking for shopping experiences that are mainly targeted at them. Erik Bullen, CEO at MageMail, said “The megatrend is about hyper-personalization and the ability to buy ‘anywhere, anytime’ by applying modern technologies.” Here are the latest… Read more »

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  • 2017 SEO RANKING FACTORS THAT ARE MORE IMPORTANT THAN OTHERS

    Nowadays, we have some SEO ranking factors that are more crucial than others. As technology advances, the search engines refine their ranking algorithms to better determine the relevance and return results that align with the searcher’s intent. Due to this constant changing of ranking algorithms, old factors no longer matter and new ranking factors (such… Read more »

  • 2018 GREAT FEATURES FOR THE PERFECT NGO WEBSITE DESIGN

    If you want to stand out from all of the rest, you should realize that a good website design makes your website presentable, but the best website design gets your visitors excited about giving back to the community. If you want to stand out from all of the rest, you should realize that a good website… Read more »

  • 5 ESSENTIAL REASONS WHY YOUR BUSINESS NEEDS A RESPONSIVE WEBSITE DESIGN

    With the popularity smartphones have received from Kenyan users, it’s a crime not to have a responsive website for your company. First, we have to understand what a responsive website is. This is a website design that adapts to whatever screen it is being viewed on, that is, you can use it on your desktop,… Read more »

  • FACEBOOK INTRODUCES PLAYING ADS IN THE “MIDDLE” OF ITS VIDEOS

    Have you noticed too many videos in your news feed, even from pages you hardly know of? Well, visual content is the most engaging trend today in Kenya and Facebook wants to fully utilize this. Many big publishers like Buzzfeed complained to Facebook that they were earning minimal amount from their videos and Facebook took… Read more »

  • YOUTUBE SURPRISES ITS USERS WITH THE “BREAKING NEWS” FEATURE, A BENEFIT FOR KENYAN AUDIENCE

    YouTube recently launched the “Breaking News” section where it shows a collection of worldwide news and events, and the feature is available on both mobile and desktop. The section shows videos that are region-specific and they are normally displayed in a scrollable format, and it includes options like ‘recommend’, ‘watch again’ and ‘recently added’. Although,… Read more »

  • TOP 3 LATEST FACEBOOK UPDATES THAT ARE USEFUL AND WILL BLOW YOU AWAY

    Facebook recently received some very beneficial and interesting updates that will help the business people of Nairobi seeking to advertise. They are listed below: Video-format cover images The first amazing update Facebook has produced is the video-format cover image feature. The steps on how to create your own cover video is: The cover video has… Read more »

  • IMPORTANCE OF PAY PER CLICK TO A KENYAN BUSINESS

    Great leads and conversions for your business can be generated from the top paying platforms like Google, Bing and Facebook, which create brand awareness and reach our target audience. Mostly, we consider the short term goals rather than the long term goals. Its one thing when the target audience clicks on your ad and you… Read more »

  • PROXIMITY TAKE OVER IN THE KENYAN LOCAL SEARCH

    Moz recently carried out a research where it discovered that that proximity had dominated the local search. If you were to search for a local business in Nairobi for example, you would get many suggestions as compared to searching for a local business in the whole country, which only provides about 6-10 options only. What… Read more »

  • DOMINATE THE LOCAL SEARCH IN KENYA

    The only way Kenyan Business can be at the top in the ever-changing world of SEO is by keeping up with emerging trends so as to reap the most benefits. Below are some of the tips that can guide you on your way to acquiring that: Title tag and meta descriptions The title tag refers… Read more »

  • Discover the Magic of a website

    Website lessons from Amko Safaris

    Every time web design is mentioned designers think about website speed, the aesthetic nature, and interactivity. As a result, they set up very nice looking websites, which are fast but if such website cannot meet the needs and objectives of the business. It is useless. It is like putting a nice gold ring on a… Read more »