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Why PPC? – The Advantages of Pay-Per-Click Marketing(Google Ads)

Pay-per-click is a term that all Marketers are used to hearing and while it’s widely accepted as a great way to promote your business, how much do we actually know about it? The world of online marketing can get a little overwhelming, that’s why we’re asking what are the advantages of a pay-per-click campaign and… Read more »

5 Proven Instagram Marketing Tips to Fuel Sales

Today, social media platforms are the Holy Grail when it comes to implementing effective marketing strategies. With over 3.7 billion active users in 2019 globally, it’s no doubt the reason behind why marketers across the world are leveraging social media platforms to boost brand awareness, generate user engagement, increase organic visibility and reach their target… Read more »

Important Factors to Consider While Talking About 2019 Web Design Trends

In this online age, it is not only important but necessary for you to have an online presence. And as we know, all online presence starts with a website. If you are reading this then we can just assume that you already know what websites are and how they are made and all that and… Read more »

REASONS WHY YOU NEED TO HIRE A DIGITAL MARKETING AGENCY FOR YOUR BUSINESS

For many businesses, outsourcing has become an important part of their digital marketing strategy. You might think that I am biased here, but truly believe the right digital agency can make a huge improvement when measuring the return on marketing investment made in digital. You’re able to tap into the skills, experience, and perspectives of a collection of… Read more »

WHY YOUR BUSINESS NEEDS A WEBSITE (Part 2)

Common Objections Business Owners Make Against Having a Website We work with small businesses every day, and when it comes to not having a website, we’ve heard just about every excuse on the planet—and they’re all incredibly misguided. I’ve listed the most common objections below, and our typical responses. 1: “MY BUSINESS IS TOO SMALL,… Read more »

WHY YOUR BUSINESS NEEDS A WEBSITE (Part 1)

If you’re a business owner on the fence about creating a website, I’ll save you some time—you need one. A good one. A professionally designed, lead-catching, sales-increasing, brand-differentiating website. Here’s why: Consumer behavior changes over time to adapt to modern technology, and consumer behavior has changed to adapt to the digital age. I’ll give you an… Read more »

5 TIPS TO HELP MAKE YOUR WEBSITE MORE MOBILE FRIENDLY

Why should your website be more mobile friendly and how exactly do you do this? Are you noticing a decline in your organic website traffic; do you still use the same old website design that you began with? A bad website design could be the reason why you are losing website traffic and it’s a… Read more »

REVIEWS CAN BOOST THE BOTTOM LINE OF YOUR BUSINESS- STUDY

  A recent study showed that more review stars translate into higher paid search conversion rates. Businesses which had an average of 3.31 stars managed to get a 10.42% conversion rate. On the other hand, those that managed 4.5+ stars achieved a remarkable 12.83% conversion rate. The study further proved that the response rate also… Read more »

ADDING A BUSINESS DESCRIPTION IN GOOGLE IS NOW HASSLE FREE

It’s now possible to add a business description directly within Google my Business. Google had removed this feature back in 2016 when they dropped the Google+ support but it’s back. This feature has provided a hassle-free way to keep information about your business up to date and this ultimately helps the searchers.   How can… Read more »

RESCUING A POORLY CONVERTING WEBSITE (TIPS AND GUIDELINES)

No matter how many hours you spend on Google Analytics pages, you are likely to feel challenged when you see any sign of a slump. Something even more worse than this is when the traffic arrow is going up while conversions are in the negative range. This is a danger zone and everyone’s biggest nightmare…. Read more »

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  • Ace Solution Africa,the leading web designing company in Kenya

    Ace Solution Africa is one of the outstanding web designing company in Kenya offering various web based services such as social media optimization, website designing. Pay per click, search engine optimization among others. Our experienced team keep themselves up-to-date in the most advanced and latest technical skills currently in use in order to design a… Read more »

  • Benefits of registering a domain name for your business

    A domain name is basically a unique name that identifies a website. Each website that is active online has a domain name that act as an address, which is used to access the website .All domain names have domain suffix such as .com, .org or .net. These suffix helps to identify the type of a… Read more »

  • Increase traffic with Social media Optimization

    Social media optimization services are one of the most current and advanced methods of internet marketing. Social Media Optimization is the use of number of social media platforms to increase the awareness of a product, brand or service. Social media platform include Facebook, Twitter, Instagram, blogging sites among others. Social media networks increases brand recognition,… Read more »

  • Increase your sales through internet marketing

    Internet marketing is simply marketing efforts done only over the internet. It involves the use of various online advertisements to drive traffic to an advertiser’s website. Targeted email, pay per click (PPC) are some of the methods often used in internet marketing. Below are some ways in which internet marketing can help you earn a… Read more »

  • Importance of a website for your business

    In this modern era, if you don’t have a website for your company then it’s almost as if your business doesn’t exist. Information is very critical in business field, normally people visit a website to find more information about a particular company. Your website should contain information about what you can offer your customers. For… Read more »