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RESCUING A POORLY CONVERTING WEBSITE (TIPS AND GUIDELINES)

No matter how many hours you spend on Google Analytics pages, you are likely to feel challenged when you see any sign of a slump. Something even more worse than this is when the traffic arrow is going up while conversions are in the negative range. This is a danger zone and everyone’s biggest nightmare…. Read more »

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A QUICK GUIDE TO GETTING YOUR OWN BRANDED EMAIL ADDRESS

HOW DO I GET MY OWN EMAIL? Email addresses play a very important role when it comes to being professional. For example, a person emailing you from “hotP@adc.com” and another person emailing you from “kevin@kevinsbusiness.com” will have a different effect on you. In the above case, you are more likely to regard Kevin with more… Read more »

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ACE SOLUTION AFRICA’S SEO

There is nothing as hard as trying to convince a client why your services are charged higher than your competitors. From time to time, I often have a tough time evangelizing to clients who are wise enough to canvass among multiple SEO companies here in Kenya and even Abroad. While the ones abroad are better… Read more »

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GOOGLE LAUNCHES TWO NEW TOOLS AIMED AT HIGHLIGHTING THE IMPORTANCE OF PAGE SPEED ON MOBILE DEVICES

Google has consistently been pushing and encouraging website owners to improve their mobile-site experience. This has led them to launching multiple algorithms and tools aimed at achieving the same. Recently at Mobile World Congress, Google launched two new tools; a new Mobile Scorecard and a Conversion Impact Calculator that are designed to help you keep… Read more »

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