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Websites were primarily text? In the early days of the “surfing the web” when home pages were referred to as “cyber” content, websites Designed in Kenya mostly consisted of texts and links, with little integration of images or design elements beyond hard rules to improve presentation. Here’s a screengrab of the first website ever published:… Read more »
We utilize the latest technology to bring results to grow our clients’ business. Creative work ideas, integrity, and faster results are our strengths.Ace Solution Africa offers affordable and quality website design services in Kenya to its valued clients. With a portfolio of wide range of visually appealing, innovative, and quality web designs while allowing our… Read more »
There are many compelling benefits of PPC advertising. Whether you’re trying to convince your boss or a client about the value of Google Ads (or Bing Ads), there’s a powerful case to be made. Offers quick entry, Results are easy to measure and track, Works well with other marketing channels, provides a wealth of useful data… Read more »
Reasons why you need a website for your side hustle If you haven’t started your side hustle yet – or if you have one but don’t earn as much as you’d like – here’s the why and how of building a professional website to win customers and make your side-hustle payoff. Why have a side hustle? Paying… Read more »
Pay-per-click is a term that all Marketers are used to hearing and while it’s widely accepted as a great way to promote your business, how much do we actually know about it? The world of online marketing can get a little overwhelming, that’s why we’re asking what are the advantages of a pay-per-click campaign and… Read more »
Today, social media platforms are the Holy Grail when it comes to implementing effective marketing strategies. With over 3.7 billion active users in 2019 globally, it’s no doubt the reason behind why marketers across the world are leveraging social media platforms to boost brand awareness, generate user engagement, increase organic visibility and reach their target… Read more »
In this online age, it is not only important but necessary for you to have an online presence. And as we know, all online presence starts with a website. If you are reading this then we can just assume that you already know what websites are and how they are made and all that and… Read more »
For many businesses, outsourcing has become an important part of their digital marketing strategy. You might think that I am biased here, but truly believe the right digital agency can make a huge improvement when measuring the return on marketing investment made in digital. You’re able to tap into the skills, experience, and perspectives of a collection of… Read more »
Common Objections Business Owners Make Against Having a Website We work with small businesses every day, and when it comes to not having a website, we’ve heard just about every excuse on the planet—and they’re all incredibly misguided. I’ve listed the most common objections below, and our typical responses. 1: “MY BUSINESS IS TOO SMALL,… Read more »
If you’re a business owner on the fence about creating a website, I’ll save you some time—you need one. A good one. A professionally designed, lead-catching, sales-increasing, brand-differentiating website. Here’s why: Consumer behavior changes over time to adapt to modern technology, and consumer behavior has changed to adapt to the digital age. I’ll give you an… Read more »
4 Mistakes You Must Avoid While Creating a Responsive Website in Kenya
Smartphone technology has been the newest and biggest invention to the communication for the longest time now. By 2015, mobile usage had surpassed desktop searches by a significant number and the growth is still being witnessed. In the current times we are in, its possible to access the web using different devices; tablets, netbooks and… Read more »
NEW UPDATES FOR FACEBOOK ADS MANAGER
Facebook launches a new update for “Ads Manager” that’s aimed at improving their Advertisement services. In the new update, Facebook combines Ad manager and Power Editor into one platform so as to make it simpler for users to create and manage Ads on a common platform. The new update comes with a few noticeable changes,… Read more »
PRACTICAL TIPS FOR USING GOOGLE’S LOCAL Q&A FEATURE
The main idea behind introducing the Q&A into local search was for Google first to get most updated and relevant data about businesses and places, while at the same time it would serve as the best source for fresh content. However, it’s very crucial to use this feature carefully to avoid it working against your… Read more »
GOOGLE NOW ALLOWS EDITING BUSINESS LISTINGS FROM THE SEARCH RESULTS.
Are you a Nairobi business owner whose business is verified on Google My Business? If yes, it’s now possible to update your business information directly from Google. How is that possible? Find out below. “Type your business name in the Google search box, you have to be logged into your Google My Business account first,… Read more »
MOVING YOUR KENYAN WEBSITE TO HTTPS? AN OPPORTUNITY EVERY BUSINESS HAS TO TAKE ADVANTAGE OF!
Google recently announced that forms on web pages over HTTP will be marked as ‘not secure’ in Chrome starting this month. This presents a good opportunity to make the switch to HTTPS and webmasters can take advantage of this switch to implement other SEO improvements. Moving your website to HTTPS will encourage Googlebot to recrawl… Read more »
TACKLING THE PROBLEM OF DUPLICATE CONTENT
Are you a business in Nairobi and this keeps happening to you? While duplicate content is an issue and can harm you in the SERPs, it’s not as scary as many make it out to be. Unless you are maliciously trying to manipulate the SERPs, Google and the other search engines won’t typically penalize you…. Read more »
6 SEO STRATEGIES WEBSITES IN KENYA SHOULD DEFINETILY NOT IGNORE
The phrase SEO sounds scary, but trust me it’s not. On the contrary, it’s actually quite thrilling and fun but only if you follow the strategies I will share with you below. SCHEMA MARKUP Schema is simply another way to organize the data/information on your site, and it gives Google a roadmap to your content…. Read more »
5 HELPFUL TIPS OF HOW A KENYAN ECOMMERCE WEBSITE OWNER CAN USE THE LATEST TRENDS TO THEIR ADVANTAGE.
How do you engage your visitors and capture their attention before they leave your website for good? Customers are looking for shopping experiences that are mainly targeted at them. Erik Bullen, CEO at MageMail, said “The megatrend is about hyper-personalization and the ability to buy ‘anywhere, anytime’ by applying modern technologies.” Here are the latest… Read more »
2017 SEO RANKING FACTORS THAT ARE MORE IMPORTANT THAN OTHERS
Nowadays, we have some SEO ranking factors that are more crucial than others. As technology advances, the search engines refine their ranking algorithms to better determine the relevance and return results that align with the searcher’s intent. Due to this constant changing of ranking algorithms, old factors no longer matter and new ranking factors (such… Read more »
2018 GREAT FEATURES FOR THE PERFECT NGO WEBSITE DESIGN
If you want to stand out from all of the rest, you should realize that a good website design makes your website presentable, but the best website design gets your visitors excited about giving back to the community. If you want to stand out from all of the rest, you should realize that a good website… Read more »