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RESCUING A POORLY CONVERTING WEBSITE (TIPS AND GUIDELINES)

No matter how many hours you spend on Google Analytics pages, you are likely to feel challenged when you see any sign of a slump. Something even more worse than this is when the traffic arrow is going up while conversions are in the negative range. This is a danger zone and everyone’s biggest nightmare…. Read more »

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IMPORTANCE OF PAY PER CLICK TO A KENYAN BUSINESS

Great leads and conversions for your business can be generated from the top paying platforms like Google, Bing and Facebook, which create brand awareness and reach our target audience. Mostly, we consider the short term goals rather than the long term goals. Its one thing when the target audience clicks on your ad and you… Read more »

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Stay In the Know

The festive season is here again! But have you examined your business marketing strategies to ensure you reap the most this season? It is an undisputable fact that technology is ever-changing and has made impact on digital marketing. You must stay relevant in this online marketing game! This advancements has made the future of digital… Read more »

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Benefits of registering a domain name for your business

A domain name is basically a unique name that identifies a website. Each website that is active online has a domain name that act as an address, which is used to access the website .All domain names have domain suffix such as .com, .org or .net. These suffix helps to identify the type of a… Read more »

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